Honest Reviews Full-Funnel Compliance-First BR → US

Affiliate marketing with honesty, funnel strategy & compliance

I’m Lucas Oliveira Rodrigues, an affiliate marketer from Brazil expanding to the U.S. market. I build review-first presell pages and run bottom & mid-funnel campaigns on Google Search, Native and Paid Social. My approach is transparent, data-driven and compliant with ad policies.

Minimal, trustworthy review layout

About me

Background in systems & production engineering. In Brazil, I’ve run affiliate campaigns across health, beauty and digital products, testing mid-funnel educational pages and bottom-funnel review/presell pages. I bring the same structured approach to the U.S., focusing on research, funnel design and compliant execution.

Based in Brazil • Operating globally • Bilingual (PT-BR/EN)

Core values

  • Clarity over hype — realistic claims, clear pros & cons.
  • Compliance-first — platform-friendly copy & landing pages.
  • Buyer-centric — help people decide confidently before buying.
  • Iterate & scale — ship fast, improve by data, then scale.

Funnel coverage

  • Top: light education (tested in BR).
  • Mid: advertorials, comparisons, storytelling.
  • Bottom: direct reviews, presell pages, clear CTAs.

Traffic channels

  • Google Ads (Search) — review & intent keywords.
  • Native Ads (Taboola/Outbrain) — scale and reach.
  • Paid Social (FB/TikTok) — when compliant.
  • SEO — long-term content hub.

Optimization

  • Keyword & intent clustering.
  • A/B testing (hooks → layouts).
  • Metrics that matter: CTR, CVR, EPC, UX.

Method

1) Research
Offer & claims, audience, user feedback, compliance checks.

2) Build
Review or advertorial structure, outbound tracking, UX clarity.

3) Optimize
Iterate by data (CTR, CVR, EPC), refine copy/creatives, scale.

Live review example

See a real review page currently online:

More reviews will be added as campaigns roll out.

Our Policies

For transparency and compliance, please review the following pages:

Last updated: 2025

Contact

For partnerships or review requests: lucas.olirod01@gmail.com

We typically respond within 1–2 business days.